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Just ask Mark Brooks, who has worked in and around the industry for two decades. It's estimated that 15% of Americans have used dating websites or apps, with numbers expected to rise in the next many years. Marketers have played a huge role in helping this industry grow from simple online personals to complex platforms with millions of users. New innovations and a growing user base now give marketers more data than ever to play with in online dating. No website has found the magic method of creating a love connection.This page is an attempt by me to organize the vast majority of online dating related statistics and facts available on the Internet.Almost every week there seems to be a new report or study produced that tries to top the last one.I've decided to organize the statistics and facts into two main areas.The first which starts on this page will deal with the general online dating industry as a whole.
Brooks runs Courtland Brooks, an agency that provides strategy, marketing, business development, and media relations for companies in the online dating world.In the contents below you will find them divided up accordingly. This is an ongoing project that I plan to add to regularly.If you have any questions or wish to include some information please contact us.He’s worked with websites like Plentyof and and has seen the industry through multiple eras, from the early days of online personals to companies scrambling for mobile relevance.Competition has grown along with the size of the industry.